MART 400 – Motion Graphics
Spring 2011
Tuesdays 3/22-5/17, 1:10-4:00 p.m.
Instructor: Paul Naas
Welcome to Motion Graphics. In this course, we'll be learning about putting together interesting, compelling motion graphics for TV, movies, and the web using After Effects compositing software.
Class Description:
Digital integration of audio, video, and motion graphics through the creation of experimental short narrative scenes. Covers preproduction and production techniques, emphasizing editing and compression methods for web, CD-ROM, or DVD delivery. Successful storytelling through the use of storyboarding, camera composition and scene sequencing techniques.
Required Textbook:
After Effects Apprentice by Trish and Chris Meyer
Required Supplies:
USB drive (1gig minimum)
Attendance:
Regular attendance is vital to your success in this class. This class is heavily graded on participation and critiques, which require you to be here. Too many absences will definitely be reflected in your final grade. Excessive absences may result in you being dropped from the class.
It is the student's responsibility to withdraw from the class if that becomes necessary. Failing to do so will result in a grade of F.
Any material missed due to absence is your responsibililty. Trade email addresses and/or phone numbers with another student the first day of class, and contact each other to find out about assignments and class activity if you're absent.
By Arrangement Hours:
In addition to class attendance, this course requires two "by arrangement" hours per week. Check the studio hours link on the Multimedia home page for open hours.
Grading:
Grading will be based on assignments, projects, and class participation.
Multimedia jobs are all about meeting deadlines. For full credit on assignments, you must turn in your assignment no later than the due date. Late assignments will be downgraded one half grade for every class session they are late (so if your project gets a B- and it's one class late, your grade for that project will be a C). However, life happens, and if you have problems meeting the assignment due dates, please do not hesitate to talk with me. Due dates will be announced when the assignment is given, as well as posted on the class web site. There will frequently be class time set aside to work on projects in the lab.
Grading:
Storyboards 15%
Typography In Motion project 15%
TV station ID project 20%
Movie title sequence project 35%
Class participation 15%
Academic Integrity:
Nothing will bring a creative career to a halt faster than passing off someone else's work as your own. Not only is it unprofessional, it will affect your reputation for the rest of your career. I take issues of academic integrity very seriously. Only turn in work that is your own. If you have any questions, please review the section on academic integrity in the Cañada catalog or talk to me.
Important dates:
April 2-8: Spring recess (no class)
April 28: last day to Drop class (will appear on transcript as “W”).
May 26: Final exam/final projects due.
Course topics:
What is motion design?
Type and graphic design in motion
Project setup and asset management in After Effects
General principles of motion design, animation, color, timing
Sourcing your material
Adding and synching music and sound effect
Timing for maximum effect
Storage and final output for your project
Tentative class breakdown:
The class assignments will progress in complexity and length as the semester progresses. We will have three main assignments, as well as some in-class projects. The major projects are:
Typography in motion
TV station ID
Movie title sequence
It's going to be a great semester, and a great introduction to motion graphics and their use. I'm here to help you in any way I can, so don't hesitate to ask!
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